As an Austrian company, claro naturally sets great store by an intact environment. And by clean water first and foremost. Because water means life and is simultaneously Austria’s most important ‘raw material’. This is why we at claro strive on a daily basis to make our products even more environmentally friendly through the usage of innovations.

The best examples are the new claro ECO products. Following the philosophy of “Gren but Thorough”, the ecological advantages do not come at the cost of cleaning power.

Dishwasher tablets without chlorine or phosphate have a much smaller impact on ground and surface water, making a more beautiful environment and providing even more cleaning power.

claro VIEW Car Windscreen Cleaner
The new claro View Car Windscreen Cleaner Tabs ensure a clear view and are also efficient (Eco-friendly approach: no transportation of water necessary).  The environmentally friendly tabs are, like all claro Tabs, phosphate-free. The CO² reduction of 4L of water vs. 1 Tab claro View amounts to 99.52%. The cleaning fluid of 120 cars = 1 car with claro View.

Regarding the first in Austria: claro is the first chemicals company in Austria to have been distinguished with the Eco Audit certificate by the Federal Ministry for the Environment. claro also supports environmental projects such as “Generation blue“ by the Austrian Federal Ministry of Agriculture, Forestry, Environment and Water Management. With the objective of keeping our water clean and the environment intact. So that even our children’s children can enjoy Austria’s untouched nature.